Small Business Saturday UK is a grassroots, non-commercial campaign, which highlights small business success and encourages consumers to 'shop local' and support small businesses in their communities.
The day itself takes place on the first Saturday in December each year, but the campaign aims to have a lasting impact on small businesses.
On Small Business Saturday, customers across the U.K go out and support all types of small businesses, online, in offices and in stores. Many small businesses take part in the day by hosting events and offering discounts.
It was a pleasure this morning therefore to join the Federation of Small Businesses and a number of Swansea's small businesses at the First Call Coffee Shop in High Street to celebrate this day. Small businesses are the lifeblood of Swansea and we need to do more to support them and to improve the footfall in the City Centre to help them thrive.
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